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4 Ways to Make the Biggest Impact When Selling Your Home! | Gold Coast Property Styling

Whether you’re selling a studio apartment, modern townhouse or 5-bedroom family home, presenting your property in the best way possible should be one of your top priorities.

Studies have shown that home staging can help to boost the value of your home by up to 12.5%. But how exactly can you make the biggest impact when preparing your property for the market?

From choosing the right areas to focus on, to giving each space a purpose, keep reading for 4 ways you can make a bigger impact with property styling and help your home stand out in a competitive market.

Property Styling: 4 Ways to Make the Biggest Impact! | Gold Coast Property Styling

Focus on the key areas of the home

One of the most important elements of property styling is understanding what potential buyers are actually looking for in a home, and highlighting the areas that hold maximum appeal. This includes the spaces that are often seen as “the heart of the home”, such as your living areas, kitchen and dining, master bedroom and outdoor entertaining spaces.

As property stylists, we priorities these key areas first to make the biggest impact and maximise the value of the home. When preparing your home for the market, consider which rooms will be the most appealing for potential buyers, and channel your energy into these spaces before moving onto less-impactful areas like guest bathrooms or laundries.

Property Styling: 4 Ways to Make the Biggest Impact! | Gold Coast Property Styling

Property Styling: 4 Ways to Make the Biggest Impact! | Gold Coast Property Styling

Property Styling: 4 Ways to Make the Biggest Impact! | Gold Coast Property Styling

Give each space a purpose

It can be really difficult for potential buyers to visualise exactly how a space could function for them without some kind of visual guide, which is why we love to give each space a defined “purpose” using thoughtful furniture and decor choices.

For example, an empty space underneath your staircase could be styled with casual seating, an office nook could be created in the corner of your bedroom, or a spare room could be styled as a kids bedroom or guest room (depending on the market you’re trying to appeal to).

Showcasing the different functions of your home will help buyers understand how they could potentially use the space too, enabling them to better understand and appreciate the value of your property.

Property Styling: 4 Ways to Make the Biggest Impact! | Gold Coast Property Styling

Property Styling: 4 Ways to Make the Biggest Impact! | Gold Coast Property Styling

Property Styling: 4 Ways to Make the Biggest Impact! | Gold Coast Property Styling

Replace dated furniture

There’s no other way to say it - dull or dated furniture throughout your home can have a hugely negative effect on the way it’s perceived by potential buyers. One of the best ways to make a bigger impact when preparing your home for the market is to replace dated furniture with more appealing modern alternatives to enhance the overall aesthetic.

If your current home styling isn’t quite up to scratch for the market, a professionally styled furniture hire package is a stress-free way to furnish your home, giving you peace of mind for everything from real estate photos to buyer inspections.  Remember, your home is your biggest asset, so taking steps to maximise its appeal just makes sense!

Our furniture hire packages are also available for purchase after completion of the project - allowing you to deck out your brand new home with professionally styled pieces.


Property Styling: 4 Ways to Make the Biggest Impact! | Gold Coast Property Styling

Property Styling: 4 Ways to Make the Biggest Impact! | Gold Coast Property Styling

Property Styling: 4 Ways to Make the Biggest Impact! | Gold Coast Property Styling

Keep it neutral

As much as you might love bold colour palettes, quirky furniture items and eclectic decor, keeping things neutral will actually have a bigger impact on potential buyers. Your home needs to appeal to a wide range of buyers - who might not all share the same styling preferences as you! This is where a professional property stylist works to de-personalise your home and create a more appealing space to attract more of the right buyers. A neutral colour scheme and clean, modern styling is often the best approach to help potential buyers form a stronger, more emotional connection.

Property Styling: 4 Ways to Make the Biggest Impact! | Gold Coast Property Styling

Property Styling: 4 Ways to Make the Biggest Impact! | Gold Coast Property Styling


Currently looking to prepare your home for the market? We work closely with homeowners, agents and developers with our property styling packages and short term furniture hire services on the Gold Coast, Tweed Coast, Brisbane and Byron Bay. See more from our recent property styling projects via our portfolio, or get in touch for a copy of our latest furniture hire packages!


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